by Pepper Sugar | Jan 7, 2019 | Life Hacks, Marketing
Your customers are the backbone of your business, so ensuring that they are happy is paramount. It doesn’t matter how amazing your products and services are if you don’t have customers who will buy them. Plus, it’s a lot more expensive to go out and find new customers...
by Pepper Sugar | Dec 28, 2018 | Marketing, Social Media
Nowadays, there are various video and social media marketing platforms that businesses can optimize for brand promotion. When we talk about videos, YouTube still reigns supreme. It has grown to become a highly-effective tool for creating video marketing campaigns....
by Pepper Sugar | Dec 27, 2018 | Marketing, Social Media
Most of today’s consumers are huge social media and multimedia app fans. This is why businesses innovate and include social media channels like Twitter and entertaining apps like Snapchat in their marketing strategy. By launching marketing campaigns that click, they...
by Pepper Sugar | Dec 26, 2018 | Marketing, Social Media
Businesses nowadays recognize the importance of social media in their overall marketing plan. For most of them, Facebook and Instagram are two of the top social media networks. Creating marketing campaigns through these channels helps increase brand awareness,...
by Pepper Sugar | Dec 19, 2018 | Marketing
The holiday season gives business to consumer (B2C) companies a great opportunity to increase their customer base, sales, and profits. However, this time of the year could also be stressful and challenging. As a B2C brand, it is your goal to implement holiday...
by Pepper Sugar | Dec 17, 2018 | Marketing
Marketing campaigns are in full swing at this time of the year. For B2B companies, building and delivering an effective holiday marketing campaign may be a bit tough, considering their diverse clientele and the already overwhelming holiday-related messages the market...
