by Pepper Sugar | Dec 28, 2018 | Marketing, Social Media
Nowadays, there are various video and social media marketing platforms that businesses can optimize for brand promotion. When we talk about videos, YouTube still reigns supreme. It has grown to become a highly-effective tool for creating video marketing campaigns....
by Pepper Sugar | Dec 27, 2018 | Marketing, Social Media
Most of today’s consumers are huge social media and multimedia app fans. This is why businesses innovate and include social media channels like Twitter and entertaining apps like Snapchat in their marketing strategy. By launching marketing campaigns that click, they...
by Pepper Sugar | Dec 26, 2018 | Marketing, Social Media
Businesses nowadays recognize the importance of social media in their overall marketing plan. For most of them, Facebook and Instagram are two of the top social media networks. Creating marketing campaigns through these channels helps increase brand awareness,...
by Pepper Sugar | Sep 26, 2018 | Marketing, Social Media
Social media marketing is now not only an option but a necessary strategy for businesses looking to grow and make a mark in their respective industries. With more than 2.7 billion active social media users worldwide, it is undeniably a powerful platform that you...
by Pepper Sugar | Sep 24, 2018 | Marketing, Social Media
Marketing is a never-ending effort. Even if your brand is globally established, it is still in your best interest to commit to marketing campaign after marketing campaign. People buy what they see, and if they don’t see your brand often enough there is the chance that...
by Pepper Sugar | Aug 20, 2018 | Marketing, Social Media
Instagram’s IGTV was only introduced a couple of months ago, and yet a lot of Instagrammers, including businesses, are already adopting and maximizing the platform. This long-form, interactive video feature has a lot to offer brands, particularly a greater opportunity...