How a Degree in Applied Economics Can Boost Your Business
The importance of having a degree for entrepreneurs has been debated over the last few years. A new wave of college dropouts and non-Econ graduates turned successful tech entrepreneurs can be largely blamed for that. But for every Mark Zuckerberg or Elon Musk, there...
10 Social Media Experts You Need to Follow
Any business’ online marketing plan wouldn’t be solid without social media marketing. This field is constantly evolving and becoming increasingly pivotal for businesses like yours. If you want to keep up and maximize its potential, you should learn from top social...
Infographic: Social Media Trends and Platforms
New month, new blog series! This week, we kicked off our social media marketing blog series with articles about new social media marketing trends and platforms. Social media marketing continues to become an important and effective tool for businesses. You can optimize...
Emerging Social Media Platforms You Should Start Exploring
The world of social media is expanding exponentially, and businesses should pay attention. Top social media sites like Facebook, Instagram, Twitter, and LinkedIn, as well as apps like Viber, are here to stay. However, it’s good if you take advantage of other social...
5 Social Media Marketing Trends You Should Know About
Social media continues to become a popular and necessary business promotion tool. With the number of global social media users expected to reach 2.77 billion this year, it’s important that you keep this platform in your marketing arsenal. It’s also best to be aware...
Infographic: Workforce Management Apps
Happy Friday! March is almost over and it’s time to cap off our employee management series. This week, we put a spotlight on workforce management apps and how they can help you with your business. In today’s technology-driven business world, you can take advantage of...
Top 10 Employee Management Apps for 2019
Managing your employees is quite challenging, especially if you have a blended workforce. It is vital that you set up a solid system that will help you and all your workers stay connected. Thanks to the booming business software industry, employee management becomes...
How to Choose the Best Employee Management App for You
Employee management is more strategic and innovative in today’s technology-driven business world. With the aid of apps and other online tools, important business processes, such as payroll preparation, employee attendance checking, and project monitoring are easier to...
Infographic: Generational Shifts
It’s Friday once again and it’s time for another infographic! This week, we focused on generational shifts in the workplace. With Millennials and Gen Zs now making up a large portion of the workforce, it is important for business leaders like you to develop and...
How to Manage Millennial and Gen Z Employees
The generational shift in the workplace is a significant matter business leaders and managers should focus on. With Millennials and Generation Zs making up most of today’s workforces, it’s necessary to develop and apply new and diverse employee management approaches....
How Millennial and Gen Z Employees Differ at Work
The face of the workforce is definitely changing and the younger generations are taking over! Aside from Millennials, who are expected to account for 35% of the global workforce by 2020, Generation Z has also started to enter the workforce. It is, therefore, important...
Infographic: Blended Workforce
Happy infographic Friday! To continue with our employee management blog series, we focused on blended workforce this week. This non-traditional staffing practice is about mixing full-time, in-house employees and part-time, contingent or gig workers in the workforce....
How to Make a Blended Workforce Work for Your Company
More of today’s leading and forward-thinking companies no longer rely solely on conventional staffing practices. They now recognize the advantages of having a blended workforce. In order to stay relevant and competitive, it’s best if you also embrace this trend and...
Why Should Companies Consider Having a Blended Workforce
The business landscape is becoming increasingly competitive. For your business to grow and flourish, you need to be strategic in building and cultivating a workforce. Having a blended workforce or a mix of permanent, full-time, in-house employees and part-timers or...
Infographic: Gig Economy
It’s Friday and what better way to end the workweek than with an infographic summarizing our two latest blogs. This week, we introduced the gig economy. What is gig economy and how can businesses like yours take advantage of this workforce environment and employment...
How Can Businesses Take Advantage of the Gig Economy
As a business owner, you’re probably already familiar with the gig economy. There’s no doubt that this workforce environment and employment system is rising in popularity. But more than just a buzzword and a trend, the gig economy now seems to be a common and...
What is Gig Economy?
In this modern and constantly-evolving business world, employment is no longer primarily about working full-time or 8 hours a day in an office setting. Businesses have seen the birth of the so-called gig economy and they are now witnessing and embracing its impact in...
Successful Sales Campaigns from B2B Brands
It is every B2B brand’s goal to have a high-converting sales funnel. Each step of the process could be challenging, especially the bottom line, which is making a sale. According to statistics, most salespeople think that closing deals is the second most difficult part...
The Top 5 Small Business Health Insurance Options in 2019
Small businesses are big business, and they employ a huge percentage of the workforce. In fact, according to the Small Business Administration, these smaller businesses employed almost 60 million people in 2015 alone. That means these businesses have a huge impact not...
Sales Secrets from Top Salespeople Around the World
Sales has long existed as part of the economy of countries around the world. From ancient merchants who sold and traded their goods to today’s diverse businesses and growing marketplace, sales or selling exists everywhere! Over time, there are individuals who are...
Infographic: Sales Pitfalls
Happy Infographic Friday! This week, we highlighted the sales pitfalls B2B and B2C companies should avoid to stay competitive and to boost their sales and profits. Whether you own and run a B2B or a B2C, it’s essential for you to have a solid sales plan and process....
5 Sales Mistakes B2Cs Should Stop Doing
Sales is of utmost importance in the business-to-consumer (B2C) world. With consumer behavior constantly changing, B2Cs should have a solid sales plan and a strong sales team in order to win customers. However, even the most talented sales teams can possibly commit...
5 Sales Mistakes B2Bs Should Avoid
Sales is a tough job, yet it can be very rewarding if you do it right. In the highly competitive business-to-business (B2B) industry, it’s not enough that you know and implement the strategies that would work for your business. It’s also vital to take note of the...
How to Soft Sell Using Content Marketing
Most consumers nowadays are hugely influenced by advertisements. This is why businesses strive to develop the best marketing plan to advertise or promote their brand. It’s important to take note, though, that over or explicit promotion of your business could turn...