by Pepper Sugar | Oct 23, 2014 | Social Media
Twin Design / Shutterstock.com It comes as no surprise that social media is getting a huge chunk of the marketing budget lately for a lot of companies. The reach and engagement it provides have been so effective that it has pushed back a lot of traditional marketing...
by Pepper Sugar | Oct 1, 2014 | Virtual Assistants
We all have read outsourcing articles, particularly about virtual assistance. Many have been written about what to delegate to a VA and what not to. Some have been about the qualities and skills you need to look for in a VA. This time we’ll look at virtual assistance...
by Pepper Sugar | Sep 18, 2014 | Marketing
The web is making its users suffer from infobesity. We consume 34 gigabytes of information or 100,500 words every day and that is outside of work! Imagine how overwhelmed your readers are with the amount of content being fed to them. This influx of data has caused...
by Pepper Sugar | Sep 17, 2014 | Marketing
Many marketing platforms have emerged over the past years but one tool that never left the scene is email. Despite the increasing popularity of social media, email remains the most reliable marketing channel. Some have been quick to discredit the value of this...
by Pepper Sugar | Sep 12, 2014 | Life Hacks
No one is exempted from stress. Every single person you see is stressed out by something. Psychologists define stress as a reaction to a stimulus that triggers a “fight-or-flight” response, releasing adrenaline throughout your body. That’s why small things can stress...