Best YouTube Campaigns of 2016

Video marketing has soared to new heights this 2016. Marketers predict that digital ad spending will surpass television spending. This includes ads spend on video-sharing platforms such as YouTube. Video is one of the most important and effective media for marketers....

Best Twitter Campaigns of 2016

This year has been a big one for social media marketing and Twitter continues to be a robust platform worth leveraging for businesses to build brand awareness. Despite the new challenges, marketers continue to create and launch some of the most entertaining and...

Best Facebook Campaigns of 2016

Marketers dream of creating and launching a campaign that creates incredible media buzz. This year was a big year for digital marketing and there was no shortage of companies and creators that strived towards this ambitious goal. At Pepper, we love great content which...

Best Practices When Using Cloud-Based Apps

In a world where apps dominate our mobile devices, businesses of all sizes are finally recognizing the benefits of cloud technology and how it helps improve productivity and streamline business operations. In fact, according to Emergent Research, 78% of small...