by Pepper Sugar | Feb 22, 2019 | Marketing
Happy Infographic Friday! This week, we highlighted the sales pitfalls B2B and B2C companies should avoid to stay competitive and to boost their sales and profits. Whether you own and run a B2B or a B2C, it’s essential for you to have a solid sales plan and process....
by Pepper Sugar | Feb 20, 2019 | Marketing
Sales is of utmost importance in the business-to-consumer (B2C) world. With consumer behavior constantly changing, B2Cs should have a solid sales plan and a strong sales team in order to win customers. However, even the most talented sales teams can possibly commit...
by Pepper Sugar | Feb 18, 2019 | Marketing
Sales is a tough job, yet it can be very rewarding if you do it right. In the highly competitive business-to-business (B2B) industry, it’s not enough that you know and implement the strategies that would work for your business. It’s also vital to take note of the...
by Pepper Sugar | Feb 15, 2019 | Marketing
Most consumers nowadays are hugely influenced by advertisements. This is why businesses strive to develop the best marketing plan to advertise or promote their brand. It’s important to take note, though, that over or explicit promotion of your business could turn...
by Pepper Sugar | Feb 12, 2019 | Marketing
Email marketing is one of the most effective online marketing strategies businesses optimize nowadays. From reaching out to potential customers and nurturing existing clients and subscribers to promoting new products or services and boosting sales, email works...
by Pepper Sugar | Feb 11, 2019 | Marketing
What do you think of whenever the word “marketing” is mentioned? Most likely, it involves huge budgets and campaigns like those launched by big name brands such as Coca-Cola and Walmart. The truth is, you really don’t need a huge budget to market your business. Many...
