by Wendy Dessler | Jul 11, 2023 | Marketing
In an era defined by digital technology, marketing strategies have significantly evolved to meet consumer demands and trends. Among the most effective tools in today’s marketing landscape are video testimonials. Offering a unique blend of authenticity and...
by Wendy Dessler | May 4, 2023 | Marketing
A well-designed logo can convey your brand’s personality, values, and message, leaving a lasting impression on your target audience. However, there are certain dos and don’ts to keep in mind to ensure your logo design is effective and stands the test of...
by Wendy Dessler | Mar 15, 2022 | Management
Making a small business successful requires both the right technology and engaged employees. On average, businesses around the world spend around $4 trillion a year on technology. When trying to select the right tech tools for your business, make a list of what you...
by Wendy Dessler | Aug 28, 2020 | Marketing
Nearly 84% of the small businesses in the United States report being negatively impacted by the COVID-19 pandemic. Many businesses have shut the doors to their physical locations to slow the spread of this dangerous virus. During this time, your main goal needs to be...
