Blog - Pepper Virtual Assistants

Noteworthy AI Advances and Intervention

Artificial intelligence (AI) has become not only a trend or a buzzword in the modern world. It is also now regarded as a necessary tool for personal and professional or business use. From messenger chatbots and email response prompters to voice assistants like Alexa...

How Work Can Affect Your Mindset

Most professionals today look at work as a means to an end. However, work does something more than just give your monthly paycheck. One of them is how the way work affects your mindset. Depending on your work environment, it can gradually shift your thinking...

Chatbots are Poised to Drive Retail Sales in 2023

The birth and rise of artificial intelligence (AI) chatbots continue to have a huge impact on businesses of all sizes and industries. Aside from improving efficiency and productivity and increasing customer base, chatbots are also now poised to drive significant...

How to Handle Accidents in Business

When you run your own business, you are adept at wearing different hats. No two days are the same. You are busy. You provide the core services to your customers and clients; you market the business, you do the accounts, and then? You have an accident. Life has a habit...

Dealing with Financial Stress as a Business Owner

There may be times in your business when you have to deal with financial stress. This can distract you from getting your important tasks done. It also adds the extra worry of cutting back on staff and supplies or limiting the growth of your business to avoid further...

Successful Strategies for Mobile Marketing

by Pepper | Jun 26, 2019 | Marketing

Nowadays, any business marketing plan won't be complete without a mobile strategy. With the continuous growth of mobile device usage worldwide, it’s best that you optimize your mobile marketing plan to successfully attract and connect with your target audience. You...

App Making 101: Things You Need to Consider When Creating an App

by Pepper | Jun 18, 2019 | Marketing

More businesses are now taking advantage of the growing mobile industry by creating mobile apps. These handy, innovative tools offer valuable marketing opportunities for your business. A mobile app can help you boost brand identity, improve employee efficiency,...

3 Ways Mobile Marketers Can Leverage the Wearables Market

by Pepper | Jun 14, 2019 | Marketing

Mobile is increasingly becoming an essential marketing tool for today’s businesses. As a marketer or business owner, wearables are a top mobile technology and marketing trend that you should pay attention to. From Google Glass to fitness bands and smart watches like...

Why You Should Take Advantage of Google’s Favicon Feature

by Pepper | Jun 11, 2019 | Marketing

Optimizing your brand for Google is an important step that you need to take in order stay visible, relevant, and competitive online. It’ll be beneficial for your business to comply with the algorithm and feature updates this top search engine rolls out. One of the...

What You Can Learn from Corn Nuts’ Impressive Mobile Marketing

by Pepper | Jun 6, 2019 | Marketing

In the business world, it’s not enough to have a great product or service. Effective promotion, especially in this golden age of mobile technology, is also a must. Mobile marketing is definitely a key strategy for forward-thinking companies. Combine its effectiveness...

How to Effectively Use Location-Based Marketing

by Pepper | Jun 4, 2019 | Marketing

Location is one of the most important factors businesses should pay attention to in order to reach their target audience. Whether you promote your brand online or offline, it’s best that you use location-based marketing. Also known as geomarketing, this concept helps...

Why You Should Try Episodic Content Marketing

by Pepper | May 30, 2019 | Marketing

Today’s digital world is flooding with content, and business owners like you must be strategic and innovative to stand out from your competition and grab your audience’s attention. Much like today’s trending television series, which fans eagerly await the next...

How B2Bs Benefit from Content Marketing

by Pepper | May 28, 2019 | Marketing

Content marketing is a critical strategy for today’s B2B companies (B2Bs). Even on a shoestring budget, you can create and deliver quality content to reach and attract your target clients or customers. If you do it effectively and efficiently, you’ll stand out from...

3 Effective Ways Content Marketing Can Grow Your Business

by Pepper | May 23, 2019 | Marketing

Most marketers and brands are now weaving content as part of their online marketing’s DNA. As a strategic business owner, you would agree that having an effective content marketing plan is a smart investment as it offers many benefits and has the power to drive...

How to Build Customer Loyalty Through Content Marketing

by Pepper | May 21, 2019 | Marketing

Building customer loyalty is one of the ultimate goals of any company. With 65% of your businesses coming from your existing customers, it’s a challenge that you must tackle head on to retain them, stay profitable, and keep growing. Good thing, you can use content...

Content Marketing Voices You Need to Follow

by Pepper | May 16, 2019 | Marketing

The content marketing field is dynamic and moving fast. For a business like yours to stay relevant and competitive, you need to stay up to date on what’s happening in the industry. One of the best ways to do this is by looking and listening to the top content...

5 Biggest Content Marketing Trends for 2019

by Pepper | May 14, 2019 | Marketing

Content marketing is now regarded as the most vital and powerful online marketing strategy. As a business owner or marketer, you need to constantly create, publish, and share content to promote your brand. But to make the most of your content creation and distribution...

5 Ways Virtual Assistants Can KonMari Your Life

by Pepper | May 9, 2019 | Virtual Assistants

Life as a business owner is as exciting and fulfilling as it is hectic, stressful, and challenging. You can easily get overwhelmed by your business to-do lists. To avoid burnout and to stay productive, you need to tidy up and get organized. If popular organization...

How to Double Your Productivity Through Virtual Assistants

by Pepper | May 7, 2019 | Virtual Assistants

Productivity is important, both in our personal and professional lives. As a business owner, you need to stay productive for your business to grow and thrive. However, there may be days when you feel stagnant or that there’s so much to do, yet you have so little time....

10 Things Clients Love About Pepper Virtual Assistants

by Pepper | May 3, 2019 | Virtual Assistants

In today’s digital age where everything can be done virtually, hiring a skilled and trustworthy virtual assistant (VA) is one of the best moves you can make to accelerate your business’ growth. Whether it’s your first time to work with a VA or have tried it multiple...

Stressful Tasks You Should Delegate to Your Virtual Assistant

by Pepper | Apr 30, 2019 | Virtual Assistants

Business owners like you naturally have a full plate. But handling all the business tasks and responsibilities on your own would be stressful and counterproductive. This is why it’s best for you to delegate tasks to a reliable staff, such as a virtual assistant (VA)....

5 Advantages of Working with Filipino Virtual Assistants

by Pepper | Apr 25, 2019 | Virtual Assistants

Virtual assistance is now a popular and effective business solution for more forward-thinking and strategic business owners worldwide. But as the global virtual assistant industry grows, it also becomes more competitive. Finding your ideal virtual assistant (VA) could...

Facebook Updates You May Not Know About

by Myan Barredo | Apr 22, 2019 | Social Media

Facebook continues to become an essential platform for businesses of all sizes and industries. As the social media landscape evolves and consumer behavior changes, this top social media site also implements necessary changes. It’s important that you keep tabs on...

Infographic: Social Media Gurus

by Myan Barredo | Apr 17, 2019 | Social Media

Happy Infographic Wednesday! To continue with our social media marketing blog series, we’ve recently featured experts and influencers worth following on social media today. Gary Vaynerchuck, Ann Handley, and Neil Patel are just three of the most popular personalities...

Up and Coming Social Media Influencers Worth Following

by Myan Barredo | Apr 15, 2019 | Social Media

The birth and rise of social media influencers can be considered a favorable turning point for businesses. These personalities not only have a huge following. They have also already established credibility in their respective industries. This is why you can turn to...

How a Degree in Applied Economics Can Boost Your Business

by Pepper | Apr 12, 2019 | Life Hacks

The importance of having a degree for entrepreneurs has been debated over the last few years. A new wave of college dropouts and non-Econ graduates turned successful tech entrepreneurs can be largely blamed for that. But for every Mark Zuckerberg or Elon Musk, there...

10 Social Media Experts You Need to Follow

by Pepper | Apr 10, 2019 | Social Media

Any business’ online marketing plan wouldn’t be solid without social media marketing. This field is constantly evolving and becoming increasingly pivotal for businesses like yours. If you want to keep up and maximize its potential, you should learn from top social...

Infographic: Social Media Trends and Platforms

by Myan Barredo | Apr 5, 2019 | Social Media

New month, new blog series! This week, we kicked off our social media marketing blog series with articles about new social media marketing trends and platforms. Social media marketing continues to become an important and effective tool for businesses. You can optimize...

Emerging Social Media Platforms You Should Start Exploring

by Pepper | Apr 3, 2019 | Social Media

The world of social media is expanding exponentially, and businesses should pay attention. Top social media sites like Facebook, Instagram, Twitter, and LinkedIn, as well as apps like Viber, are here to stay. However, it’s good if you take advantage of other social...