Noteworthy AI Advances and Intervention

Artificial intelligence (AI) has become not only a trend or a buzzword in the modern world. It is also now regarded as a necessary tool for personal and professional or business use. From messenger chatbots and email response prompters to voice assistants like Alexa...

How Work Can Affect Your Mindset

Most professionals today look at work as a means to an end. However, work does something more than just give your monthly paycheck. One of them is how the way work affects your mindset.  Depending on your work environment, it can gradually shift your thinking...

Chatbots are Poised to Drive Retail Sales in 2023

The birth and rise of artificial intelligence (AI) chatbots continue to have a huge impact on businesses of all sizes and industries. Aside from improving efficiency and productivity and increasing customer base, chatbots are also now poised to drive significant...

How to Handle Accidents in Business

When you run your own business, you are adept at wearing different hats. No two days are the same. You are busy. You provide the core services to your customers and clients; you market the business, you do the accounts, and then? You have an accident. Life has a habit...

Dealing with Financial Stress as a Business Owner

There may be times in your business when you have to deal with financial stress. This can distract you from getting your important tasks done. It also adds the extra worry of cutting back on staff and supplies or limiting the growth of your business to avoid further...

Successful Strategies for Mobile Marketing

Nowadays, any business marketing plan won't be complete without a mobile strategy. With the continuous growth of mobile device usage worldwide, it’s best that you optimize your mobile marketing plan to successfully attract and connect with your target audience. You...

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How to Effectively Use Location-Based Marketing

Location is one of the most important factors businesses should pay attention to in order to reach their target audience. Whether you promote your brand online or offline, it’s best that you use location-based marketing. Also known as geomarketing, this concept helps...

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Why You Should Try Episodic Content Marketing

Today’s digital world is flooding with content, and business owners like you must be strategic and innovative to stand out from your competition and grab your audience’s attention. Much like today’s trending television series, which fans eagerly await the next...

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How B2Bs Benefit from Content Marketing

Content marketing is a critical strategy for today’s B2B companies (B2Bs). Even on a shoestring budget, you can create and deliver quality content to reach and attract your target clients or customers. If you do it effectively and efficiently, you’ll stand out from...

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Content Marketing Voices You Need to Follow

The content marketing field is dynamic and moving fast. For a business like yours to stay relevant and competitive, you need to stay up to date on what’s happening in the industry. One of the best ways to do this is by looking and listening to the top content...

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5 Biggest Content Marketing Trends for 2019

Content marketing is now regarded as the most vital and powerful online marketing strategy. As a business owner or marketer, you need to constantly create, publish, and share content to promote your brand. But to make the most of your content creation and distribution...

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Facebook Updates You May Not Know About

Facebook continues to become an essential platform for businesses of all sizes and industries. As the social media landscape evolves and consumer behavior changes, this top social media site also implements necessary changes. It’s important that you keep tabs on...

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10 Social Media Experts You Need to Follow

Any business’ online marketing plan wouldn’t be solid without social media marketing. This field is constantly evolving and becoming increasingly pivotal for businesses like yours. If you want to keep up and maximize its potential, you should learn from top social...

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