How to Effectively Train Your Virtual Assistant

Training is the most important stage in your working relationship with your virtual assistant (VA). As an employer, it’s your responsibility to train your VA on the scope of her work and the nature of your business. The way she performs is also largely influenced by...

Costly Social Media Marketing Blunders You Should Avoid

Social media is one of the most powerful marketing platforms today. It provides unlimited reach that allows you to access your audience directly. You can even promote content, product info, and promos with an exposure that can rival what TV advertisements offer. It’s...

Website Conversion Killers You Need to Avoid

Websites have become the virtual extension of a brand. It’s your 24/7 billboard where people can view your products, know more about your company, and get something valuable out of it. A lot of users may visit your site but it may not necessarily translate to a...

Internet Marketing Trends that You Need to Capitalize On

The internet has given marketers a powerful platform that allows them to optimize their reach. The web offers a variety of ways to draw customers to your brand. As much as it gives marketers multiple opportunities, it also keeps them on their toes because of its quick...
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