by Pepper Sugar | Sep 13, 2013 | Social Media
Over the past couple of months, social media has become more than just a “personal” platform to thousands of Filipinos. It became a powerful instrument for Filipino netizens as they leveraged the reach of social media to gather resources, unite different people...
by Pepper Sugar | Aug 30, 2013 | Marketing
Creating a blog involves multiple elements. Aside from your core content, you need images to support it. Pictures add variety and interest to an otherwise text-heavy page. As a blogger, you need to be discerning on what image you will use on your site. You can’t...
by Pepper Sugar | Aug 16, 2013 | Marketing
Businesses have been recognizing the increasing importance of blogs over the past years. In the 2012 study done by the Center for Marketing Research at the University of Massachusetts Dartmouth, it showed that 171 (34%) of the Fortune 500 companies have corporate...
by Pepper Sugar | Aug 8, 2013 | Marketing
Building your blog reputation is no easy task but that is not to say that it can’t be done. It takes specialization, content building, and reader engagement to back it up. In our previous post, we looked at how you can establish your expertise. Reputation is all about...
by Pepper Sugar | Aug 2, 2013 | Marketing
The blogosphere is practically a world without limits. Despite the more than 133 million blogs indexed by blog search engine Technorati since 2002, more are still being created every day. The demand for blogs has been huge as well with 77% of internet users reading...