Infographic: Seasonal Marketing Mistakes / Campaign Evaluation

Happy Infographic Friday, everyone! This week, we talked about more seasonal marketing tips and tactics in our blogs. First, we learned some mistakes to avoid when doing seasonal marketing. Last-minute planning or starting late, neglecting your competition, and...

5 Ways to Effectively Evaluate Seasonal Campaigns

Seasons come and go, and the campaign you and your team carefully and wholeheartedly worked on is about to end. Now it’s time to check if you achieved the marketing goals you’ve set and find out if your seasonal marketing campaign delivered the best results. Measuring...

5 Mistakes To Avoid When Doing Seasonal Marketing

It is a common and important practice for business owners and leaders like you to ramp up your team’s marketing efforts whenever there is a holiday, popular event, or new season coming up. It is also normal for you to get too excited just thinking about the amazing...

B2B Valentine Marketing Ideas That Work

Business-to-business or B2B marketing is a common and excellent strategy businesses use to thrive. Having business partners helps you run your business more efficiently, expand your reach, and possibly generate more revenues. This is why it would be best for you to...

How to Effectively Launch Seasonal Marketing Campaigns

Seasonal marketing is an effective strategy businesses use to promote their brands based on the season or time of the year. And since consumers tend to spend money during seasonal events or holidays, these periods present great opportunities for businesses to increase...

How to Handle Email Unsubscribes

If there are email subscribers, there are also unsubscribes. It’s just how email marketing works. Of course, unsubscribes are bummers. In fact, sometimes, it can leave you wondering if there are things you can do to save some of those subscribers. In our last blog, we...

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Infographics Fridays: How to Love Work

Happy Infographics Fridays, guys! We've been loving Valentine's week at here at Pepper Virtual Assistants and our VAs have been bitten by the love bug! Unsurprisingly, our series this week was all about love. The first part was all about fueling your love for work....

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The Best Super Bowl Ads of All Time

While tens of thousands of football fans filled the NRG Stadium in Houston, Texas, millions of people around the world tuned in to be part of Super Bowl Sunday. This year, companies spent roughly five million dollars per 30-second airtime, doubling 2010’s Super Bowl...

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5 Ways to Create Fresh Blog Content

One of the biggest challenges of being a content marketer is continually creating new content. Most businesses don’t have the luxury of writing about everything under the sun. They need to stick to their niche or industry. As a content marketer, you need to produce...

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5 Ways to Increase Blog Engagement

Churning out great content is no easy feat. It takes a lot of brain power to write one article after another. You put so much effort into writing great blogs that it deserves more engagement, right? So how can you encourage your readers to keep coming back for more?...

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