How to Improve Your Customer Service Strategy Tenfold

Everyone wants to provide the best experience for their customers, but sometimes details can get lost in translation. Perhaps an out-of-date phone system is blocking someone from receiving the technical support they need, or their wait time is incredibly long. From...

Ways That Business Owners Can Reduce Employee Burnout

Many in the business world will continue to spend years working hard to meet deadlines, please clients, and hit targets, whether they’re employees or employers. Work is a way of life for a majority of us across the planet, and it’s not only something that helps to put...

Virtual Assistants Can Be Your Game-Changer

Virtual Assistants Can Be Your Game-Changer Without proper business support, some crucial tasks can go neglected. After all, business owners are constantly doing multiple things at once. And with so much on their plate, their bigger tasks have a tendency to overshadow...

Is Your Organization Paying Enough Attention to Employee Burnout?

Employee burnout is the stress and exhaustion directly related to an organization's workload. Burnout is common in high-stress jobs, as the work can become all-consuming. Standing by as your employees experience burnout will create a high turnover rate in your company...

The 3 Different Types of SEO Explained

Most people are aware of search engine optimization (SEO). What they don’t know is that this is not a single technique.  SEO has three different types. Each has a specific reason or goal. But all work together to help a website rank in the search engine results pages...

The Pepper Experience

Working with a virtual assistant always comes with a set of expectations. Every business owner who hires a VA goes into it with high hopes that their partnership will go as planned. They already envisioned streamlining their processes, delegating certain tasks, and...

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5 Best Practices for Email Unsubscribes

Email unsubscribes are inevitable. Every brand that’s into email marketing receives unsubscribe requests from their customers even big players like Amazon and eBay. So don’t panic if you get them, you’re not alone. People unsubscribe for a number of reasons. They...

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Social Media Trends for 2015

Social media is keeping its stronghold in the digital marketing arena. In fact, we’re pretty sure that social media marketing is getting a bigger budget this year in your marketing plan. To help execute your strategy better, we’re giving you a heads up on what to...

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Official Philippine Holidays 2015

Today we’re officially beginning the first work week of 2015 and here at Pepper, we couldn’t be more excited! We look forward to starting the year strong and finishing it on a high note. But before we even get things rolling, we’d like to send a special shoutout to...

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How to Create a Year-End Marketing Plan

We’re about to cap off the year and most of you are probably rushing to get things done before taking the holiday break. While it seems like the season for finishing deadlines and tying loose ends, it’s also the best time to plan for the coming year. It’s a good way...

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Measuring Social Media

Social Media still remains as the top tactic used by B2B marketers in their content marketing. In the 2015 B2B Content Marketing Benchmarks and Trends report released by the Content Marketing Institute (CMI), it showed that 92% of B2B marketers use social media...

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Yes, we’re still hiring!

The year is almost over and unlike most companies that are holding out on recruitment, here at Pepper WE’RE STILL HIRING! That’s great news for smart individuals like you and a growing business like us. We’re excited to add more talented individuals to our dynamic...

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How to Foster a Productive Work Environment

How to Foster a Productive Work Environment

There are many things that can influence a person’s productivity. One of which is the place he or she works in. Everything from the lighting to the tools you use impacts the way you work.  As a business owner or manager, you need to know if your work environment helps...

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Why Email Marketing Still Matters

Many marketing platforms have emerged over the past years but one tool that never left the scene is email. Despite the increasing popularity of social media, email remains the most reliable marketing channel. Some have been quick to discredit the value of this...

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Call to Action that Converts

Every website you see has a puny but powerful button that contains a call to action (CTA). It has a short statement that entices you to do something. It could be a newsletter sign up, purchase or simply another step to complete a process. You may not even notice it on...

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