by Pepper Sugar | Aug 14, 2014 | Social Media
Social media has drastically changed the way we do customer service. Hotlines and face-to-face interactions are still utilized but tweets and comments have become more popular for customers especially for those looking for immediate answers to their inquiries. Social...
by Pepper Sugar | Aug 12, 2014 | Virtual Assistants
Training is the most important stage in your working relationship with your virtual assistant (VA). As an employer, it’s your responsibility to train your VA on the scope of her work and the nature of your business. The way she performs is also largely influenced by...
by Pepper Sugar | Jul 31, 2014 | Social Media
Social media is one of the most powerful marketing platforms today. It provides unlimited reach that allows you to access your audience directly. You can even promote content, product info, and promos with an exposure that can rival what TV advertisements offer. It’s...
by Pepper Sugar | Jul 24, 2014 | Marketing
Websites have become the virtual extension of a brand. It’s your 24/7 billboard where people can view your products, know more about your company, and get something valuable out of it. A lot of users may visit your site but it may not necessarily translate to a...
by Pepper Sugar | Jul 2, 2014 | Life Hacks
Whether you’re a football fan or not, you will not miss the World Cup 2014 craze as it has been in the headlines over the past weeks. From the debate to which World Cup song is better—Shakira’s or J.Lo’s—to the surprising loss of Spain, there are many things to talk...