by Pepper Sugar | Aug 1, 2016 | Marketing
As content marketing continues to grow in popularity, businesses are scrambling to create high-quality content that aims to help boost brand loyalty, awareness, and attract new prospects. However, this relatively young yet integral marketing tool has several common...
by Pepper Sugar | Jul 13, 2016 | Marketing
There are several key words when it comes to successful content marking. The most important of which is consistency. Unfortunately, many marketers still struggle with creating content regularly. Using a content calendar is an easy solution to getting back on track....
by Pepper Sugar | Jun 27, 2016 | Marketing
Content marketing continues to be a growing marketing strategy as people demand and consume content faster than ever before. According to the Content Marketing Institute (CMI), 76% of business-to-customers brands use content marketing to connect with their customers....
by Pepper Sugar | Jun 20, 2016 | Marketing
Content marketing has been in the industry for a long while now and each year more and more brands are devoting more resources to this platform. In a world where information can be easily accessed anytime, it’s important that the content you create is unique and...
by Pepper Sugar | Jun 14, 2016 | Virtual Assistants
Growing your business means building connections not only with stockholders and suppliers but also with your most valuable asset—your customers. One of the strongest and most efficient approaches to creating and maintaining relationships with your target audience is...