by Pepper Sugar | May 9, 2011 | Marketing
Hey gang, we’re back, and this time we’re tackling another aspect of web usability. This week’s topic: navigation and information retrieval – specifically, how to make that simple and easy. Before we get to that though, let’s discuss something...
by Pepper Sugar | Apr 27, 2011 | Marketing
Think of the these three things: a swoosh, a splash of red with a white curve, and golden arches. If you can identify the brands associated with these things, then you understand the power of colors, symbols, and other ways of establishing your identity. Wear your...
by Pepper Sugar | Mar 29, 2011 | Marketing
Okay gang, it’s now time for part two of our web usability series – time to learn more about keeping your website simple and easy to use. Today, we’re tackling accessibility – a website that nobody can see isn’t really much use now, is it?...
by Pepper Sugar | Mar 23, 2011 | Marketing
The multi-part Pepper guide to creating simple and elegant web pages that people will visit Most of the things we use daily are pretty simple. They’re so simple, in fact, that we barely give them a second thought. Take, for example, markers. We use them, as...
by Pepper Sugar | Mar 22, 2011 | Marketing
Let’s send another tidal wave to the shores of Japan, stronger and mightier than the one that wreaked havoc to the country. Let this be a tidal wave of support and prayers that will help them overcome the tragedy that has befallen them, and rebuild the lives and...
by Pepper Sugar | Dec 3, 2009 | Marketing
“Paperless office” is a term that’s been around awhile. Plenty have adapted it, but some are still skeptical or daunted by the idea. “No paper? But how do we keep track of important documents?” “How do we let go of the old ways?” “How much would that cost...
