App Making 101: Things You Need to Consider When Creating an App

More businesses are now taking advantage of the growing mobile industry by creating mobile apps. These handy, innovative tools offer valuable marketing opportunities for your business. A mobile app can help you boost brand identity, improve employee efficiency,...

3 Ways Mobile Marketers Can Leverage the Wearables Market

Mobile is increasingly becoming an essential marketing tool for today’s businesses. As a marketer or business owner, wearables are a top mobile technology and marketing trend that you should pay attention to. From Google Glass to fitness bands and smart watches like...

Why You Should Take Advantage of Google’s Favicon Feature

Optimizing your brand for Google is an important step that you need to take in order stay visible, relevant, and competitive online. It’ll be beneficial for your business to comply with the algorithm and feature updates this top search engine rolls out. One of the...

What You Can Learn from Corn Nuts’ Impressive Mobile Marketing

In the business world, it’s not enough to have a great product or service. Effective promotion, especially in this golden age of mobile technology, is also a must. Mobile marketing is definitely a key strategy for forward-thinking companies. Combine its effectiveness...

How to Effectively Use Location-Based Marketing

Location is one of the most important factors businesses should pay attention to in order to reach their target audience. Whether you promote your brand online or offline, it’s best that you use location-based marketing. Also known as geomarketing, this concept helps...

Most Innovative Entrepreneurs Under 30

The saying, “Take a fresh, brilliant idea and turn it into reality” may be too familiar and even overused. But for innovators, it is a mantra to live by. Thus, it is not surprising that today’s dynamic business world is full of discoveries and innovations. Many of...

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Most Inspiring Entrepreneurs Under 40

In the vast world of business, there certainly is space and opportunity for anybody, regardless of age, who dreams of starting and owning his own company. Nowadays, more people are living their entrepreneurial dreams at a young age. We all know Mark Zuckerberg, the...

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New Tech Entrepreneurs to Watch Out For

Technology continues to be a staple and vital part of people’s lives and the economy in this day and age. Considering the huge gains accumulated by the top 5 technology companies – Apple, Alphabet, Amazon, Microsoft, and Facebook – last year, the industry is...

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B2B Valentine Marketing Ideas That Work

Business-to-business or B2B marketing is a common and excellent strategy businesses use to thrive. Having business partners helps you run your business more efficiently, expand your reach, and possibly generate more revenues. This is why it would be best for you to...

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