5 Sales Mistakes B2Bs Should Avoid

Sales is a tough job, yet it can be very rewarding if you do it right. In the highly competitive business-to-business (B2B) industry, it’s not enough that you know and implement the strategies that would work for your business. It’s also vital to take note of the...

How to Soft Sell Using Content Marketing

Most consumers nowadays are hugely influenced by advertisements. This is why businesses strive to develop the best marketing plan to advertise or promote their brand. It’s important to take note, though, that over or explicit promotion of your business could turn...

Four Careers for Caring Individuals

Work can be a hostile and uncaring environment for people with a compassionate and thoughtful personality. The corporate world can be competitive, and that can sometimes be challenging for someone with a caring nature. Good thing, there are hundreds of careers and...

7 Ways to Boost Your Sales Through Email Marketing

Email marketing is one of the most effective online marketing strategies businesses optimize nowadays. From reaching out to potential customers and nurturing existing clients and subscribers to promoting new products or services and boosting sales, email works...

How Best to Market Your Business Online

What do you think of whenever the word “marketing” is mentioned? Most likely, it involves huge budgets and campaigns like those launched by big name brands such as Coca-Cola and Walmart. The truth is, you really don’t need a huge budget to market your business. Many...

Best of Pepper Blog 2017

It’s Friday, and the first work week of 2018 is about to end. Before we start our blogs for this new year, let us first look back at the best Pepper blogs of 2017. These are 10 of the blogs we’ve posted that earned the highest engagements. 5 Ways to Increase Blog...

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2018 Official Holidays in the Philippines

Hello, 2018! It’s a wonderful new year and we, at Pepper Virtual Assistants, are looking forward to continuing fruitful collaborations with you, our dear clients. Thank you for always trusting and inspiring us! It’s time to mark our calendars for the official...

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10 Heart-Warming Holiday Ad Campaigns

The holidays definitely give us happy and positive vibes. It is the season to spread love, give thanks, and be jolly and festive. But for businesses, it is also the perfect time to launch attractive campaigns that not only bring joy and excitement, but also warm the...

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Infographic: SEO Tips and Tricks

Happy Infographic Friday! This week, we discussed SEO and learned some tips and tricks on how to use it and search engine optimize our blog posts. There are numerous ways to use SEO creatively. We can incorporate keywords into blog posts and social media posts. We can...

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How Not to Write SEO Blogs

Creating quality and interesting blog posts is a great strategy business owners use to attract people and promote their businesses. But nowadays, it is also a smart and important practice to apply SEO to your blogs to boost your online visibility. By having...

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How to Use SEO Creatively

SEO or search engine optimization is now a widely familiar concept in the worlds of website development and online marketing. And for entrepreneurs like you, this process of driving visitors or traffic to your website or blog is essential as you promote and grow your...

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What is the Perfect Blog Length?

Blogging is considered an excellent marketing tool in today’s internet-driven business world. Entrepreneurs understand the importance of creating blog posts to get their businesses more online visibility. They use blogging to drive site traffic, generate new leads,...

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How to Create Compelling Blog Titles

Creating interesting and informative blog posts is important in any business's content marketing strategy. But in order to grab your audience's attention and get the clicks that you aim for, a great blog post should have an irresistible title. According to statistics,...

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5 Ways You Can Reuse Your Content

Reuse, repurpose, recycle. We usually apply these to things or objects to give them new lives. But in the digital world, we can also put the three Rs to good use with regard to content. By reusing old content, you can have a steady flow of content for your website or...

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How to Create an Evergreen Content

Content is an important tool in any business's marketing arsenal. Creating it consistently can be challenging with readers wanting something new every day. This is where evergreen content becomes useful. Much like an evergreen plant that retains its fresh green leaves...

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How to Create Consistent Content

Content creation is one great strategy business owners like you can use to promote your brand. But it's not enough to simply create content and publish it on your website. While it can be challenging, you also have to create consistent content across social platforms....

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