The birth and rise of social media influencers can be considered a favorable turning point for businesses. These personalities not only have a huge following. They have also already established credibility in their respective industries. This is why you can turn to them if you want to expand your reach and build more relationships with your target market.
According to research, influencer marketing is the fastest-growing, cost-effective online customer-acquisition method. Regardless of the industry your business belongs to and the social media platform you’re using, there’s an influencer that you can connect with. Let’s have a look at these up and coming social media influencers that you should start following.
1. Alex Khan
If you’re on Twitter, Instagram, and LinkedIn, be sure to check out and follow Alex Khan. He is the CEO of Attractive Media and Europe’s top social media and live video coach. He can be your go-to guy if you’re looking for innovative and effective tips and tricks on using social media. No wonder his social media following keeps growing!
2. Michael Stelzner
Michael Stelzner is another promising social media influencer that you should follow if you want to learn more about brilliant social media content. He is an author, the founder of Social Media Examiner, and the host of Social Media Marketing podcast.
3. Goldie Chan
If big media companies and websites, such as Forbes and Huffington Post, have featured and recognized her, then she must be really worth following! Social media strategy specialist and personal branding expert, Goldie Chan, can show you valuable social media marketing hacks that could work for your business. Check out her top performing videos on LinkedIn and find out why she became LinkedIn Top Voice for 2018.
4. Zach King
Video genius and rising social media superstar, Zach King, definitely knows how to entertain and make his audience laugh through fun videos and visuals. He currently has more than 20 million followers on Instagram and over 2 million subscribers on YouTube. As a marketer or business owner, you can take inspiration and learn from Zach. You can perhaps start by posting light-hearted content on your feed or using Instagram stories to make your followers smile.
5. Rebekah Radice
Social media can help you not only to boost online visibility and engagement, but also to get results and increase your profits. And social media marketing and performance strategist and influencer, Rebekah Radice, can show you how to do that. Connect with her on Twitter, Facebook, and LinkedIn and learn tons of tips like why investing in videos and hiring a virtual assistant should be essential elements in your social media budget.
6. Huda Kattan
Makeup expert and beauty blogger, Huda Kattan, is the influencer you should keep an eye on especially if your business is in the cosmetics and beauty industry. With 35.5 million followers on Instagram, she is one of CBSNews’s top social media influencers of 2018. Follow her on different social media platforms to see how she makes video tutorials and shares reviews and how you can apply her strategies for your own business.
Social media and influencer marketing go hand in hand and they can ignite online growth for your business. Follow, learn from, and perhaps work with (if you have the budget) social media influencers, including the six we mentioned, to optimize your social media marketing plan and achieve the best results.
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