by Pepper Sugar | Sep 8, 2016 | Marketing
Search engine optimization or SEO is the process of gaining higher rankings in search engine results. It’s a strategy that allows your website to be picked up by Google, Bing, or Yahoo, when certain keywords are used in a particular search. Did you know that 90%...
by Pepper Sugar | Aug 1, 2016 | Marketing
As content marketing continues to grow in popularity, businesses are scrambling to create high-quality content that aims to help boost brand loyalty, awareness, and attract new prospects. However, this relatively young yet integral marketing tool has several common...
by Pepper Sugar | Jul 13, 2016 | Marketing
There are several key words when it comes to successful content marking. The most important of which is consistency. Unfortunately, many marketers still struggle with creating content regularly. Using a content calendar is an easy solution to getting back on track....
by Pepper Sugar | Jun 27, 2016 | Marketing
Content marketing continues to be a growing marketing strategy as people demand and consume content faster than ever before. According to the Content Marketing Institute (CMI), 76% of business-to-customers brands use content marketing to connect with their customers....
by Pepper Sugar | Jun 20, 2016 | Marketing
Content marketing has been in the industry for a long while now and each year more and more brands are devoting more resources to this platform. In a world where information can be easily accessed anytime, it’s important that the content you create is unique and...
by Pepper Sugar | May 18, 2016 | Marketing
(L-R) Miguel Ramos, chairman and CEO of IPV Network, the local partner of Cyberint in the Phiippines with Elad Ben-Meir, VP for Marketing and Stanley Phua, APAC regional sales director of Cyberint. Photo credit: AdoboTech iPepper Virtual Network (IPV) continues to...