by Pepper Sugar | Dec 12, 2013 | Social Media
Social media has changed the way we communicate and interact with each other. In 140 characters or less, you can either inspire people or cause online outrage. The photo you shared can become viral in minutes. In one quick search, you can reconnect with your former...
by Pepper Sugar | Oct 22, 2013 | Social Media
A brand’s impact on its consumers can easily be determined by their loyalty and frequency of usage. Over the past weeks, we’ve been looking at brands that have achieved these and more. In our previous blogs, we’ve explored the principles that characterize Apple and...
by Pepper Sugar | Sep 13, 2013 | Social Media
Over the past couple of months, social media has become more than just a “personal” platform to thousands of Filipinos. It became a powerful instrument for Filipino netizens as they leveraged the reach of social media to gather resources, unite different people...
