Top Holiday Marketing Campaigns from B2Bs

Marketing campaigns are in full swing at this time of the year. For B2B companies, building and delivering an effective holiday marketing campaign may be a bit tough, considering their diverse clientele and the already overwhelming holiday-related messages the market...

Marketing and HR Need to Work Together on the Employer Branding Strategy

Nearly 88 percent of the HR managers polled in a recent survey said that employee recruitment is becoming more like marketing with each passing year. These days, employers have to use the power of persuasion to attract top talent. With all of the competition in the...

2019 Official Philippine Holidays

How was 2018 for you and your business? We, at Pepper, hope that you end the year strong and start 2019 on a high note. To our dear clients, here’s to the fruitful partnership we had this year! We’re thrilled to kick off 2019 with you and continue to be part of your...

Digital Marketing Trends to Improve Productivity in 2019

Optimizing productivity is an ongoing journey. As our world becomes more and more tech-centered, digital marketing is on the rise. To set up your strategies for success in the new year, maintaining a strong level of productivity is essential. Here are a few trending...

6 Ways to Deter Crime in Your Business

Crime in the workplace is one of the risks in running a business. From external threats to employee theft, there are a wide range of potential crimes waiting to happen. You can minimize those risks with a robust crime-prevention strategy. If you want your business to...

Most Innovative Entrepreneurs Under 30

The saying, “Take a fresh, brilliant idea and turn it into reality” may be too familiar and even overused. But for innovators, it is a mantra to live by. Thus, it is not surprising that today’s dynamic business world is full of discoveries and innovations. Many of...

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Most Inspiring Entrepreneurs Under 40

In the vast world of business, there certainly is space and opportunity for anybody, regardless of age, who dreams of starting and owning his own company. Nowadays, more people are living their entrepreneurial dreams at a young age. We all know Mark Zuckerberg, the...

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New Tech Entrepreneurs to Watch Out For

Technology continues to be a staple and vital part of people’s lives and the economy in this day and age. Considering the huge gains accumulated by the top 5 technology companies – Apple, Alphabet, Amazon, Microsoft, and Facebook – last year, the industry is...

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B2B Valentine Marketing Ideas That Work

Business-to-business or B2B marketing is a common and excellent strategy businesses use to thrive. Having business partners helps you run your business more efficiently, expand your reach, and possibly generate more revenues. This is why it would be best for you to...

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