3 Things You Need to Know About Marketing Automation

With so many tools for digital marketing, you should be able to plan, execute, and manage your marketing efforts more effectively. But if you find yourself struggling to keep your digital marketing strategy together then maybe you’re missing out on one of the most...
How to Handle Email Unsubscribes

How to Handle Email Unsubscribes

If there are email subscribers, there are also unsubscribes. It’s just how email marketing works. Of course, unsubscribes are bummers. In fact, sometimes, it can leave you wondering if there are things you can do to save some of those subscribers. In our last blog, we...
How to Write a Compelling Email Subject Line

How to Write a Compelling Email Subject Line

  You know how people say, “Don’t judge a book by its cover”? The same goes for email subject lines. But no matter what they say, people still do judge emails by these one-liners. In fact, about 33% of users decide whether or not to open an...
Infographics Fridays: Email Marketing for SMBs

Infographics Fridays: Email Marketing for SMBs

It’s the last Infographics Fridays of February! For the last full week of the month, we talked about the importance and impact of emails. First, we listed the tools that you should be using for your email marketing campaign. Next, we shared some of its best...