by Pepper Sugar | Aug 15, 2018 | Marketing, Social Media
The recent launch of Instagram TV or IGTV has opened new growth opportunities for B2B companies. This innovative feature goes beyond being an entertainment hub. It is also considered as a powerful and effective tool for marketing or brand promotion. Your business can...
by Pepper Sugar | Aug 13, 2018 | Marketing, Social Media
Social media is continuously evolving, and for Instagram co-founder and CEO, Kevin Systrom and team, keeping up with this evolution is important. They have once again proven that Instagram deserves to be a top social media network with the introduction of IGTV...
by Pepper Sugar | Aug 10, 2018 | Marketing, Social Media
Consumers nowadays look for authenticity in brands they follow and do business with. Establishing genuine connection between business and followers or customers is important and Instagram Stories hits that mark. With this feature, businesses are able to tell and share...
by Pepper Sugar | Aug 9, 2018 | Marketing, Social Media
A lot of B2B companies have been using Instagram (IG) to expand their network, improve brand visibility, and stay relevant. According to statistics, there are currently over 25 million Instagram business profiles worldwide. That number continues to rise with the...
by Pepper Sugar | Aug 7, 2018 | Marketing, Social Media
Instagram continues to be one of the top social media networks today. Since its launch in 2010, it has already hit the 1 billion users milestone earlier this year. More users, including brands or marketers, are taking advantage of this photo and video-sharing network...
by Pepper Sugar | Jul 4, 2018 | Marketing, Social Media, Virtual Assistants
It’s important for businesses to continue to look for ways to attract customers and generate leads in order to grow and thrive. To be able to achieve this, constant promotion and effective marketing is necessary. There’s no one-size-fits-all strategy and channel,...