by Pepper Sugar | May 21, 2019 | Marketing
Building customer loyalty is one of the ultimate goals of any company. With 65% of your businesses coming from your existing customers, it’s a challenge that you must tackle head on to retain them, stay profitable, and keep growing. Good thing, you can use content...
by Pepper Sugar | May 16, 2019 | Marketing
The content marketing field is dynamic and moving fast. For a business like yours to stay relevant and competitive, you need to stay up to date on what’s happening in the industry. One of the best ways to do this is by looking and listening to the top content...
by Pepper Sugar | May 14, 2019 | Marketing
Content marketing is now regarded as the most vital and powerful online marketing strategy. As a business owner or marketer, you need to constantly create, publish, and share content to promote your brand. But to make the most of your content creation and distribution...
by Pepper Sugar | Mar 1, 2019 | Marketing
It is every B2B brand’s goal to have a high-converting sales funnel. Each step of the process could be challenging, especially the bottom line, which is making a sale. According to statistics, most salespeople think that closing deals is the second most difficult part...
by Pepper Sugar | Feb 26, 2019 | Marketing
Sales has long existed as part of the economy of countries around the world. From ancient merchants who sold and traded their goods to today’s diverse businesses and growing marketplace, sales or selling exists everywhere! Over time, there are individuals who are...
by Pepper Sugar | Feb 22, 2019 | Marketing
Happy Infographic Friday! This week, we highlighted the sales pitfalls B2B and B2C companies should avoid to stay competitive and to boost their sales and profits. Whether you own and run a B2B or a B2C, it’s essential for you to have a solid sales plan and process....