How Failure Helps You Grow and Succeed

Failure is a normal and an important part of life. No matter how hard you work to reach your personal or career goals, you might still fail at some point. This shouldn’t discourage you, though. What’s important is that you stay motivated and that you don’t fear...

Ways to Effectively Communicate with your Virtual Team

Communication is essential in building good relationships with your employees or contractors. It could be bit challenging, though, for employers or business owners who are managing remote workers or a virtual team. You don’t share and work in a physical office and you...

Benefits of Working With an Outsourcing Team

Nowadays, outsourcing is considered a common practice and popular strategy implemented by companies, regardless of size or industry. If you are an entrepreneur looking to grow your business, hiring an outsourcing team, instead of freelancers is most likely a better...

Surefire Ways to Grow Your Business

Starting your own business is no easy feat. Naturally, innovative and strategic business owners like you would do a lot of research before finally launching it. While it is one thing to start a business, growing it is a different thing. You’ll be in on a different set...

Infographic: Inspiring and Innovative Young Entrepreneurs

Happy Infographic Friday, everyone! To continue our blog series for March, we discovered inspiring and innovative young entrepreneurs through our blogs this week. First, we learned about five of the Most Inspiring Entrepreneurs Under 40. A 36-year-old industrial...

Measuring Social Media

Social Media still remains as the top tactic used by B2B marketers in their content marketing. In the 2015 B2B Content Marketing Benchmarks and Trends report released by the Content Marketing Institute (CMI), it showed that 92% of B2B marketers use social media...

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Yes, we’re still hiring!

The year is almost over and unlike most companies that are holding out on recruitment, here at Pepper WE’RE STILL HIRING! That’s great news for smart individuals like you and a growing business like us. We’re excited to add more talented individuals to our dynamic...

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How to Foster a Productive Work Environment

There are many things that can influence a person’s productivity. One of which is the place he or she works in. Everything from the lighting to the tools you use impacts the way you work.  As a business owner or manager, you need to know if your work environment helps...

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Why Email Marketing Still Matters

Many marketing platforms have emerged over the past years but one tool that never left the scene is email. Despite the increasing popularity of social media, email remains the most reliable marketing channel. Some have been quick to discredit the value of this...

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Five Tell-Tale Signs That You Need To Slow Down

No one is exempted from stress. Every single person you see is stressed out by something. Psychologists define stress as a reaction to a stimulus that triggers a “fight-or-flight” response, releasing adrenaline throughout your body. That’s why small things can stress...

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Call to Action that Converts

Every website you see has a puny but powerful button that contains a call to action (CTA). It has a short statement that entices you to do something. It could be a newsletter sign up, purchase or simply another step to complete a process. You may not even notice it on...

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Website Conversion Killers You Need to Avoid

Websites have become the virtual extension of a brand. It’s your 24/7 billboard where people can view your products, know more about your company, and get something valuable out of it. A lot of users may visit your site but it may not necessarily translate to a...

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Hangouts Takes Messaging a Notch Higher

Communication has never been easier and more dynamic with the tools available in the Web. From chat to video calls, you can practically reach anyone anywhere with messaging apps such as Skype, Facebook Messenger, and Whatsapp. Google launched Hangouts on May 15, 2013...

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