Pay Me Please: How to Collect on Unpaid Invoices
When running a business, it's vital that you not only get paid, but that you get paid the correct amount, and that you get your money on time. Chasing down customers for unpaid invoices can be a headache and it can take hours or weeks of your valuable time. When...
Noteworthy AI Advances and Intervention
Artificial intelligence (AI) has become not only a trend or a buzzword in the modern world. It is also now regarded as a necessary tool for personal and professional or business use. From messenger chatbots and email response prompters to voice assistants like Alexa...
How Work Can Affect Your Mindset
Most professionals today look at work as a means to an end. However, work does something more than just give your monthly paycheck. One of them is how the way work affects your mindset. Depending on your work environment, it can gradually shift your thinking...
Chatbots are Poised to Drive Retail Sales in 2023
The birth and rise of artificial intelligence (AI) chatbots continue to have a huge impact on businesses of all sizes and industries. Aside from improving efficiency and productivity and increasing customer base, chatbots are also now poised to drive significant...
How to Handle Accidents in Business
When you run your own business, you are adept at wearing different hats. No two days are the same. You are busy. You provide the core services to your customers and clients; you market the business, you do the accounts, and then? You have an accident. Life has a habit...
Dealing with Financial Stress as a Business Owner
There may be times in your business when you have to deal with financial stress. This can distract you from getting your important tasks done. It also adds the extra worry of cutting back on staff and supplies or limiting the growth of your business to avoid further...
Successful Strategies for Mobile Marketing
Nowadays, any business marketing plan won't be complete without a mobile strategy. With the continuous growth of mobile device usage worldwide, it’s best that you optimize your mobile marketing plan to successfully attract and connect with your target audience. You...
App Making 101: Things You Need to Consider When Creating an App
More businesses are now taking advantage of the growing mobile industry by creating mobile apps. These handy, innovative tools offer valuable marketing opportunities for your business. A mobile app can help you boost brand identity, improve employee efficiency,...
3 Ways Mobile Marketers Can Leverage the Wearables Market
Mobile is increasingly becoming an essential marketing tool for today’s businesses. As a marketer or business owner, wearables are a top mobile technology and marketing trend that you should pay attention to. From Google Glass to fitness bands and smart watches like...
Why You Should Take Advantage of Google’s Favicon Feature
Optimizing your brand for Google is an important step that you need to take in order stay visible, relevant, and competitive online. It’ll be beneficial for your business to comply with the algorithm and feature updates this top search engine rolls out. One of the...
What You Can Learn from Corn Nuts’ Impressive Mobile Marketing
In the business world, it’s not enough to have a great product or service. Effective promotion, especially in this golden age of mobile technology, is also a must. Mobile marketing is definitely a key strategy for forward-thinking companies. Combine its effectiveness...
How to Effectively Use Location-Based Marketing
Location is one of the most important factors businesses should pay attention to in order to reach their target audience. Whether you promote your brand online or offline, it’s best that you use location-based marketing. Also known as geomarketing, this concept helps...
Why You Should Try Episodic Content Marketing
Today’s digital world is flooding with content, and business owners like you must be strategic and innovative to stand out from your competition and grab your audience’s attention. Much like today’s trending television series, which fans eagerly await the next...
How B2Bs Benefit from Content Marketing
Content marketing is a critical strategy for today’s B2B companies (B2Bs). Even on a shoestring budget, you can create and deliver quality content to reach and attract your target clients or customers. If you do it effectively and efficiently, you’ll stand out from...
3 Effective Ways Content Marketing Can Grow Your Business
Most marketers and brands are now weaving content as part of their online marketing’s DNA. As a strategic business owner, you would agree that having an effective content marketing plan is a smart investment as it offers many benefits and has the power to drive...
How to Build Customer Loyalty Through Content Marketing
Building customer loyalty is one of the ultimate goals of any company. With 65% of your businesses coming from your existing customers, it’s a challenge that you must tackle head on to retain them, stay profitable, and keep growing. Good thing, you can use content...
Content Marketing Voices You Need to Follow
The content marketing field is dynamic and moving fast. For a business like yours to stay relevant and competitive, you need to stay up to date on what’s happening in the industry. One of the best ways to do this is by looking and listening to the top content...
5 Biggest Content Marketing Trends for 2019
Content marketing is now regarded as the most vital and powerful online marketing strategy. As a business owner or marketer, you need to constantly create, publish, and share content to promote your brand. But to make the most of your content creation and distribution...
5 Ways Virtual Assistants Can KonMari Your Life
Life as a business owner is as exciting and fulfilling as it is hectic, stressful, and challenging. You can easily get overwhelmed by your business to-do lists. To avoid burnout and to stay productive, you need to tidy up and get organized. If popular organization...
How to Double Your Productivity Through Virtual Assistants
Productivity is important, both in our personal and professional lives. As a business owner, you need to stay productive for your business to grow and thrive. However, there may be days when you feel stagnant or that there’s so much to do, yet you have so little time....
10 Things Clients Love About Pepper Virtual Assistants
In today’s digital age where everything can be done virtually, hiring a skilled and trustworthy virtual assistant (VA) is one of the best moves you can make to accelerate your business’ growth. Whether it’s your first time to work with a VA or have tried it multiple...
Stressful Tasks You Should Delegate to Your Virtual Assistant
Business owners like you naturally have a full plate. But handling all the business tasks and responsibilities on your own would be stressful and counterproductive. This is why it’s best for you to delegate tasks to a reliable staff, such as a virtual assistant (VA)....
5 Advantages of Working with Filipino Virtual Assistants
Virtual assistance is now a popular and effective business solution for more forward-thinking and strategic business owners worldwide. But as the global virtual assistant industry grows, it also becomes more competitive. Finding your ideal virtual assistant (VA) could...
Facebook Updates You May Not Know About
Facebook continues to become an essential platform for businesses of all sizes and industries. As the social media landscape evolves and consumer behavior changes, this top social media site also implements necessary changes. It’s important that you keep tabs on...