Creative Ways Virtual Assistants Can Support Modern Marketing Campaigns

Marketing campaigns might be more creative than ever, but they are also dynamic and very demanding for the entire team. There are platforms to monitor, assets to create, emails to write, and data to track. Every launch brings a new set of moving parts, and keeping...

How to Control Costs in Sales and Logistics with 9 Financial Tips?

In 2025, controlling your operational costs — especially in core processes like sales and logistics — is imperative, thanks to evolving consumer demands and rising tariffs. The global logistics market was valued at $9.83 trillion in 2022 and is likely to expand and is...

How Virtual Assistants Use AI Tools to Write Smarter, Not Harder

Do you feel like you’re tired of seeing texts, texts, and more texts done by a machine? Well, it seems like, together with helping us do work faster, Artificial Intelligence has filled our lives with the same type of content seen here and there. That is because the...

Embracing Tradition: How Custom Awards Foster Workplace Culture

You want an engaged and committed workplace culture if you’re hoping to thrive as a business. Yes, traditional team-building exercises and verbal affirmations can help team members feel supported. But custom awards can go a step further toward fostering strong...

Leveraging Sales Call Recording Software to Stay Ahead in a Competitive Market

The business environment today demands that companies maintain constant leadership over competitors to survive. The most powerful instrument for gaining a competitive advantage is sales call recording software. Sales call recording technology enables you to record all...

5 Ways to Create Compelling Content

Content marketing continues to be a growing marketing strategy as people demand and consume content faster than ever before. According to the Content Marketing Institute (CMI), 76% of business-to-customers brands use content marketing to connect with their customers....

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The Pepper Experience

Working with a virtual assistant always comes with a set of expectations. Every business owner who hires a VA goes into it with high hopes that their partnership will go as planned. They already envisioned streamlining their processes, delegating certain tasks, and...

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5 Best Practices for Email Unsubscribes

Email unsubscribes are inevitable. Every brand that’s into email marketing receives unsubscribe requests from their customers even big players like Amazon and eBay. So don’t panic if you get them, you’re not alone. People unsubscribe for a number of reasons. They...

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Social Media Trends for 2015

Social media is keeping its stronghold in the digital marketing arena. In fact, we’re pretty sure that social media marketing is getting a bigger budget this year in your marketing plan. To help execute your strategy better, we’re giving you a heads up on what to...

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Official Philippine Holidays 2015

Today we’re officially beginning the first work week of 2015 and here at Pepper, we couldn’t be more excited! We look forward to starting the year strong and finishing it on a high note. But before we even get things rolling, we’d like to send a special shoutout to...

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How to Create a Year-End Marketing Plan

We’re about to cap off the year and most of you are probably rushing to get things done before taking the holiday break. While it seems like the season for finishing deadlines and tying loose ends, it’s also the best time to plan for the coming year. It’s a good way...

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