Talk About Timing: The Best Times to Post on Social Media
Managing multiple social media accounts can be tricky. Aside from publishing content, you need to know the best time to post. Timing is everything if you want your content to be visible to your customers and prospects. It also plays a major role in optimizing your...
Simple Tips to Creating Engaging Social Media Content
Social media shifted how brands and consumers interact with each other. It has allowed companies to promote their business to broader audiences. However, having an online presence isn’t enough in today’s cut-throat industry. You also need to engage your customers by...
Social Media Updates You May Not Know About: Pinterest and LinkedIn
Social media is an incredibly powerful tool that small and big businesses can use to promote their brand. It allows you to reach a wide range of demographics and get your message across your target market. However, with constant change happening in these sites, it can...
Social Media Updates You May Not Know About: YouTube and Instagram
The Internet has drastically changed how we keep ourselves entertained. In fact, millions of people are on social media for hours every day. Whether it is reading stories or video streaming, there is a social media platform that meets every user’s need. An August 2016...
Social Media Updates You May Not Know About: Facebook and Twitter
Twin Design / Shutterstock.com Social media has proven to be one of the most powerful tools in modern marketing. It has evolved from being a medium to connect with others to a source of news and information. It even has the power to dictate what is news-worthy or not....
5 Common Content Marketing Pitfalls and How to Avoid Them
As content marketing continues to grow in popularity, businesses are scrambling to create high-quality content that aims to help boost brand loyalty, awareness, and attract new prospects. However, this relatively young yet integral marketing tool has several common...
5 Reasons Why You Should Have a Content Calendar
There are several key words when it comes to successful content marking. The most important of which is consistency. Unfortunately, many marketers still struggle with creating content regularly. Using a content calendar is an easy solution to getting back on track....
5 Ways to Create Compelling Content
Content marketing continues to be a growing marketing strategy as people demand and consume content faster than ever before. According to the Content Marketing Institute (CMI), 76% of business-to-customers brands use content marketing to connect with their customers....
Revisiting Content Marketing: Content is Still King
Content marketing has been in the industry for a long while now and each year more and more brands are devoting more resources to this platform. In a world where information can be easily accessed anytime, it’s important that the content you create is unique and...
Virtual Assistance Done Right: Pepper Customer Relationship Management
Growing your business means building connections not only with stockholders and suppliers but also with your most valuable asset—your customers. One of the strongest and most efficient approaches to creating and maintaining relationships with your target audience is...
Virtual Assistance Done Right: Pepper Customer Support
Business owners know that no matter how hard they try, there isn’t enough time to accomplish everything in a day. Between running a company, trying to stay afloat in a cut-throat industry, and growing your business, there’s only so much you can do. This is one of the...
Virtual Assistance Done Right: Pepper Admin and Back-Office Support
Have you ever found yourself buried under heaps of work that you feel like you won’t ever get anything done? Administrative work such as encoding, email sorting, researching, and the like can be a waste of time if it prevents you from doing what you’re supposed to do....
iPepper Virtual Network Partners with CyberInt to Tackle Cyber Security
(L-R) Miguel Ramos, chairman and CEO of IPV Network, the local partner of Cyberint in the Phiippines with Elad Ben-Meir, VP for Marketing and Stanley Phua, APAC regional sales director of Cyberint. Photo credit: AdoboTech iPepper Virtual Network (IPV) continues to...
Mark Your 2016 Calendars with the Official Philippine Holidays
It’s out with the old and in with the new as we welcome the New Year with a bang! Hello, 2016! At Pepper, we’re excited to kick off the year with high spirits and full hearts. Before getting down to business, we’d like to give a special shout out to our clients for...
3 Important Retail Seasons That Can Boost Your Online Business
With Christmas only a few weeks away, most of your customers are already doing their holiday shopping and a lot of them begin during Thanksgiving season! Using SimilarWeb Pro we looked at the web traffic of online retailers in America, covering the said period last...
What Marketers Can Learn From The ALDUB Social Media Phenomenon
Nobody expected #AlDub to exceed the 21.4 million tweets from the MTV Video Music Awards despite Kanye West’s presidential bid and Miley Cyrus’ antics. Nobody expected #AlDub to come 2 million short of Superbowl’s 28.4 million tweets last February. The 26 million...
Maximizing the Value of Virtual Assistants: Tips from Sarah Wilson
We’re rounding up our five-part series on “Maximizing the Value of Virtual Assistants” with practical tips from blogger Sarah Wilson. Over the past four weeks, we have seen how virtual assistants can help online marketers and entrepreneurs. We have looked at...
Maximizing the Value of Virtual Assistants: Tips from James Schramko
Online businesses have different demands compared to brick and mortar stores. For one, it’s more marketing intensive as it requires you to be more visible since you don’t have an actual store people can go to. You need to be knowledgeable in SEO, content marketing,...
Maximizing the Value of Virtual Assistants: Tips from David Risley
One of the hurdles that business owners face when hiring virtual assistants is letting go of control. Successful online entrepreneur David Risley of Blog Marketing Academy admitted that at one point HE was the barrier that prevented him from having a good working...
Maximizing the Value of Virtual Assistants: Tips from Pat Flynn
Virtual assistants have helped many entrepreneurs in their businesses. From task delegation to creative collaborations, VAs have made the lives of business owners easier and more productive. Today we’re continuing our series on maximizing the value of virtual...
Maximizing the Value of Virtual Assistants: Tips from Timothy Ferriss
The virtual assistance industry has evolved from being known for typical task delegation to productive collaborations. Many business owners have seen the value of virtual assistants (VA) especially online entrepreneurs. Today we’re starting a new series on how VAs...
The Pepper Experience
Working with a virtual assistant always comes with a set of expectations. Every business owner who hires a VA goes into it with high hopes that their partnership will go as planned. They already envisioned streamlining their processes, delegating certain tasks, and...
Pepper Expands Business Solutions with SimilarWeb Partnership
It’s an exciting time for Pepper Virtual Assistants as we are adding another business solution that will help you gain the competitive edge you need! We have partnered with SimilarWeb, a global leader in web measurement specializing in online competitive intelligence....
The Rise of Virtual Assistants: How VAs are Changing Today’s Business Landscape
Almost everything you do and every aspect of your life is affected by technology. From the car you drive to the smartphone you use to send out emails, modern inventions and advances heavily influence how you work. These days, even the traditional personal assistants...