App Making 101: Things You Need to Consider When Creating an App

More businesses are now taking advantage of the growing mobile industry by creating mobile apps. These handy, innovative tools offer valuable marketing opportunities for your business. A mobile app can help you boost brand identity, improve employee efficiency,...

3 Ways Mobile Marketers Can Leverage the Wearables Market

Mobile is increasingly becoming an essential marketing tool for today’s businesses. As a marketer or business owner, wearables are a top mobile technology and marketing trend that you should pay attention to. From Google Glass to fitness bands and smart watches like...

Why You Should Take Advantage of Google’s Favicon Feature

Optimizing your brand for Google is an important step that you need to take in order stay visible, relevant, and competitive online. It’ll be beneficial for your business to comply with the algorithm and feature updates this top search engine rolls out. One of the...

What You Can Learn from Corn Nuts’ Impressive Mobile Marketing

In the business world, it’s not enough to have a great product or service. Effective promotion, especially in this golden age of mobile technology, is also a must. Mobile marketing is definitely a key strategy for forward-thinking companies. Combine its effectiveness...

How to Effectively Use Location-Based Marketing

Location is one of the most important factors businesses should pay attention to in order to reach their target audience. Whether you promote your brand online or offline, it’s best that you use location-based marketing. Also known as geomarketing, this concept helps...

13 Ways To Green Up Your Workplace

"Paperless office" is a term that’s been around awhile. Plenty have adapted it, but some are still skeptical or daunted by the idea. “No paper? But how do we keep track of important documents?” “How do we let go of the old ways?” “How much would that cost me?” “How do...

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Typhoon Ketsana: The Aftermath

No one was prepared for the wrath that typhoon Ketsana (local name Ondoy) released when it hit the Philippines last September 26, 2009. That was the day when Metro Manila experienced the worst rainfall in its history. Imagine getting 341 mm or 13.4 inches of rainfall...

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Top Five Stress Busters

Do you feel easily irritated or annoyed recently?  Is there a significant change in your eating or sleeping habits?  Are you feeling listless or having trouble concentrating?  Hopefully, you haven’t answered “yes” to all of these questions or else you would be on the...

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20 Most Useful Vista Sidebar Gadgets

If you are a Windows Vista user, you’re probably enjoying all the fancy features that are designed for better security and easier use, not to mention the sleek interface, making computer use more enjoyable. One of its best features is the Windows Sidebar. The Sidebar...

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Are You Making These 5 Work-at-Home Mistakes?

A home business offers the ultimate in a flexible lifestyle where you can pursue your dreams and passions while balancing a happy home life. For all the merits of a work-at-home arrangement, it has its challenges, too. It's important to steer clear of these five...

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The Peppered Customer of the Year is…

I know you’re all excited to find out who won. And I’ll tell you in a bit. But first, let me tell you about our choosing process. It was a tough decision for us, having all of you as great clients and each judge having her (and his!) own say. In the end, it boiled...

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Will You Be Our Next Success Story?

Pepper Virtual Assistant Services is amping its launch with a contest. From April 23 until June 1, 2009, everyone who signs up for our free trial will get the chance to win “The Peppered Customer of the Year” contest. What we want is to be able to choose one lucky customer and give his or her business a boost by providing our services gratis.

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Secrets of Ideas that Stick

This story is a perfect example of what makes ideas stick. According to Chip and Dan Heath, authors of the book, Made To Stick, ideas that take hold actually follow some principles, all of which are captured in the Susan Boyle episode. Their book explains these principles in depth. It’s definitely worth a read.

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